Opening of Emporio Armani in Barcelona
Roberta Armani herself was the hostess for the opening of the new Emporio Armani boutique in Barcelona, attended by numerous celebrities (including Joaquín Cortés, Antonia Dell’ Atte, Malena Costa, Luis Medina, Clara Mas, Natasha Yarovenko, Mónica Martín Luque, David Meca, Nicolás Coronado, Ariadne Artiles, Laura Barriales, David Delfín, Pelayo Díaz, Mayte de la Iglesia, Gala González and Miranda Makaroff, among others) and institutional representatives such as (See more)
Launch of CK One Shock new fragrance (Coty Prestige)
Presentation of CK One Shock, the first fragrances for her and him, through a Master Class carried out by the famous graffiti artist Jorge Fabel Pabón for the media specialized in beauty, lifestyle and trends; as well as an interactive workshop with bloggers regarding graffiti techniques and a social “afterwork” event with the participation of Aitor Ocio (Atlético de Bilbao football player and Laura Sánchez’ ex husband), Úrsula Corberó (TV series actress) and (See more)
“The Campaign for Wool” lands in Madrid
Globally is the communication agency for the campaign carried out by Woolmark in collaboration with Charles, Prince of Wales, to promote the consumption of wool as an ecological product as far as different applications are concerned: fashion, home and construction. Cities such as London, Milan, Paris, Berlin and Sydney participate to this international campaign, which was celebrated in Spain through the convertion of the centric Serrano street into the Wool Avenue. Moret (See more)
The Malta Tourism Authority participates to Audi Med Circuit
The www.visitmalta.com sailing ship, sponsored by the Malta Tourism Authority (MTA), has competed in Barcelona’s Audi Med Circuit, one of the world’s leading regatta championship. Globally carried out several marketing and PR actions to promote Malta as the best destination for lovers of sea and sailing.
I Want to Be a Soldier (Canónigo Films)
To present the movie I Want to Be a Soldier, Globally carried out a promotional campaign via social media profiles, emphasizing the film´s most commercial and informative attributes according to the leitmotiv based on the violence in the media and its relationship with the education of children. Since the censorship of the movie poster by TMB in Barcelona metro stations and buses, a new trend called “soldading” has emerged, consisting in making a portrait with a rem (See more)
The Chica Tampax 2011 campaign (Arbora Ausonia)
Globally has collaborated with Arbora Ausonia as far as public relations are concerned for the Chica Tampax 2011 campaign, which counted on the participation of Patricia Conde as brand ambassador of Tampax Pearl’s “renove plan”, and Úrsula Corberó as testimonial for the teen public. The online strategy also developped by Globally succeeded more than 2.400.000 impressions, got together approximately 40 bloggers and generated massive buzz and WOM in social media pl (See more)